Trade marks

Our lawyers advise on trade mark applications across all jurisdictions. Our knowledge of international trade mark licensing and assignments allows us to take a commercial view in considering registration whilst keeping an eye on the legal merits. We will ensure that any application takes account of both current and future markets for the products and services in this competitive environment and in the context of converging markets.

We have expert knowledge of the law of trade marks in the UK, Europe and internationally. This means we are ideally placed to act in the best interests of our clients to protect revenue streams and prevent brands infringement.

Trade marks

Trade marks hold significant value in identifying products, goods and services and nurturing customer loyalty. Registration prevents others using a substantially identical or deceptively similar trade mark in relation to the goods and services for which the trade mark is registered, or similar goods and services. Applications for trade marks may be made prior to its use in the market, and no reputation in the mark is required for registration.

We can advise you on:

Registration of trade marks
Drafting trade mark specifications
Filing trade mark applications in any jurisdiction
Licensing trade marks
Trade mark infringement
Detection of potential infringement or obstacles to registration
Trade mark portfolio management regarding renewals and new applications

Experience

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Trademarks

"Lawrence Graham LLP’s practice, offers ‘constructive, practical advice’ on luxury brands and designs. Jonathan Riley advises on non-contentious advertising and marketing issues." – The Legal 500 UK

"Lawrence Graham LLP ‘understands trade mark protection, and can explain it clearly and concisely’. It is representing Leofelis in a long-running dispute concerning the Lonsdale brand. Rebecca Costen is ‘highly organised and sensible'." – The Legal 500 UK

"Lawrence Graham LLP is active in brands work in the luxury goods arena. Non-contentious partner Jonathan Riley handles franchising work and has a solid commercial advertising practice." – The Legal 500 UK

"Andrew Dobson of Lawrence Graham LLP is a litigation partner who receives market recognition for his work in advertising disputes." – Chambers UK